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About Us
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At a Glance |
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Charoen Pokphand Group (CP Group) with headquarters in Bangkok, Thailand was founded in 1921 by the Chia brothers, and is today one of Asia’s leading conglomerates. With businesses and affiliates operating within the agribusiness, retail and telecommunications markets, we currently employ over 250,000 people whom conduct our investments, operations and trading at factories and offices worldwide. Our sales at the end of 2006 were US 14 billion. |
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Our History |
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Over 86 years ago, Chia brothers, Ek Chor and Siew Whooy established a small seed shop named ‘Chia Tai’ in Bangkok, Thailand. Their business was importing seeds from China for sale to Thai farmers. As produce from the seeds flourished, Chia Tai progressed towards the production of animal feed, allowing for the company to further integrate towards livestock farming. The completion of CP’s fully integrated agribusiness (from seed to feed to food) is a combination of both experience gained throughout the years, in parallel, with the addition of technological advances developed locally and acquired from abroad. |
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In our first 30 years of expansion, CP became the fifth largest feed mill operator in the world, and by the 1990’s, production reached an annual total of 14 million tons at its 144 mills in countries including India, China and United States. Today, as Charoen Pokphand Group continues to actively invest and operate in numerous industries across the world, agribusiness still is deeply rooted within the foundations of the organization as it branches further into the international markets. |
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Our Corporate Culture |
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How we work sets us apart from our competitors. Adhering to six guiding principles, our working environment constantly involves: |
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Professionalism |
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Product innovation |
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Customer satisfaction |
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Versatility and adaptability |
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Quality products at lowest prices |
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Dedication and loyalty of the workforce |
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Our Mission |
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Our mission is to energize the body and mind of communities to which we serve. |
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Energizing the Body |
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Cultivating and processing crop products for animal feed. |
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Production and further processing of livestock and aquaculture products. |
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Providing channels of food consumption through food service and retail outlets. |
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Energizing the Mind |
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Providing integrated communications and content services through fixed, wireless and cable networks. |
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